Mailchimp is one of, if not the largest marketing platform. Ideal for small businesses to set up their email marketing and utilize marketing automations.
Mailchimp describes itself as the All-In-One Integrated Marketing Platform for small businesses. With Mailchimp, you can easily create beautiful emails, set up different mailing lists (Audience), and track all your candidates and relationships.
OTYS has established a connection with Mailchimp to seamlessly transfer all your mailing lists from your OTYS system to mailing lists in Mailchimp. This way, you can even better keep track of your candidates and relationships. Set up Marketing Automations to keep your Audience engaged at all times.
Benefits of Mailchimp & OTYS
- Near-real-time exchange of key contact details from the OTYS system to your desired Mailchimp list.
- You only need to manage mailing lists in OTYS. If you remove a contact from a mailing list, they will also be 'unsubscribed' in Mailchimp.